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Consent Records: A Threat to Italian Call Centers?
The telemarketing sector in Italy could undergo a decisive change with the introduction of Bill A.C. 1316, currently under discussion in the Chamber of Deputies. Among the various proposed measures, the consent records system stands out as one of the most...
How to Choose the Best Outbound Call Center Software
Choosing which outbound call center software to adopt is always a critical decision for companies operating in areas like telemarketing, debt collection, or survey campaigns. Adequate software can optimize call management and increase operator efficiency, while...
Upselling: Strategies to Increase Average Sales Value
Upselling is an important sales strategy to boost the average value of orders, enhance profitability, and provide an enriched customer experience. Although it may seem similar to cross-selling, upselling is distinct in its aim: to persuade customers to purchase a more...
B2B Lead Generation: Strategies to Increase Contacts
Lead generation represents one of the most significant challenges for companies operating in the B2B market. Acquiring new customers requires the use of targeted strategies and the ability to qualify contacts, turning them into concrete sales opportunities. Today, we...
Marketing Automation: Why It’s Essential for Your Call Center
In the call center sector, customer expectations grow alongside technological advancements. To effectively meet these demands, marketing process automation is becoming increasingly important. But what exactly is marketing automation, and how can it make a difference...
Managing Complex Queries in Telemarketing: Effective Strategies
When it comes to telemarketing, one of the most challenging aspects for call center operators is handling complex customer queries. Such queries can pose difficulties for operators, especially if they lack the necessary answers or are unprepared for specific topics....